Introducing Spiire’s Visual Media Team
Our Visual Media team provide 3D renders, animations, 360/virtual reality and interactive touchscreens. The digital projects we deliver support the design, stakeholder engagement, community consultation and marketing phases of urban development projects.
We are different because we are part of a truly integrated property and infrastructure consultancy, we are strongly connected with the Australian urban development industry and we challenge ourselves to provide innovative solutions to complex problems.
Our visual artists and software developers are part of a multi-disciplinary team. This integration with other disciplines, together with our deep technical and creative skills, allows us to understand the project and client drivers. We take our clients on a journey, using technology and creative insights, to support the successful delivery of project outcomes. We regularly collaborate with our in-house town planners, urban designers, civil engineers, landscape architects, surveyors and water engineers. An example of this is the delivery of 3D renders and animations to capture the creative vision of our Landscape Architecture team and their design.
We are strongly connected with the industry and are active members of the Urban Development Institute of Australia (UDIA) and Property Council of Australia (PCA). This connection ensures we deliver dynamic and forward-thinking outcomes for our clients in response to market conditions and drivers. We recently developed a Virtual Sales Office concept for our land development clients in response to social distancing measures. This is one example of our ability to understand and quickly respond to our clients evolving needs.
We are innovative thinkers who embrace creative technology to bring our clients projects to life. Emerging technology, stakeholder requirements and our client’s needs change rapidly, so we are often required to look for solutions outside the box. Where others see problems, we see potential. We live and breathe big ideas. We never shy away from complex challenges. Instead, we take these as opportunities to delve deep into our technical and creative expertise. This ensures we deliver forward-thinking solutions for our clients.
Our creative team deliver the following services for property and infrastructure projects:
We develop architectural and creative visualisations which assist in the design development, community consultation and marketing of property and infrastructure projects. These include high quality concept images, photo-realistic imagery and 3D modelling from sketch or CAD data. We reproduce colour, light and texture with exceptional accuracy and realism to truly bring our clients’ projects to life.
Our creative team communicate our clients’ projects through captivating story and motion. We animate designs through movement in space, interaction with light, the environment and people to create visions of things that don’t yet exist. We develop visual content including animated sequences, aerial fly-throughs, time-lapse sequences and enhanced video production which effectively connect the viewer with the intent and design story of a project.
Our team embrace emerging technology and produce innovative solutions that re-define and reinvent the way we engage stakeholders and deliver projects. We use virtual reality (VR) and mixed reality (MR) headsets and mobile based technology to provide engaging experiences. This interface transports the viewer into a virtual space which encourages people to believe in the world they see in front of them.
Applications for this technology include 360 video production, real-time virtual reality environments, mixed reality applications (i.e. hololens) and augmented reality applications
We utilise emerging technology solutions to create larger than life immersive and interactive experiences. These experiences allow the user to physically engage via movement, touch, speech and mobile devices.
We are experienced in delivering interactive touch screens, video walls and immersive projection to assist in sales and marketing processes, community consultation and stakeholder engagement.
Want to know more?
To learn more about the services we provide our urban development clients please get in touch.